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Optimob lowers clicks cost by 15% for UNILEAD Ad Network

“Given the complexity of manually controlling clicks’ cost and the time-consuming efforts spent, optimob’s automation tools enabled us to have automated optimizations to our traffic, freeing us from...

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Given the complexity of manually controlling clicks’ cost and the time-consuming efforts spent, optimob’s automation tools enabled us to have automated optimizations to our traffic, freeing us from manual tasks and most of all, saving us a lot of money every month.Alexey Trusov, Media Buying Director


Company
Unilead is an Ad-Network specializing in global user acquisition for leading mobile apps, while providing high-quality traffic through their media buying team and creative production studio.

Challenge
Manual optimization takes hours of the daily work and the clicks’ cost is eating out the profits

Solution
Leverage Optimob’s clicks optimizer tool to automate Unilead’s optimization processes across their publishers’ traffic

Results
Optimob’s clicks optimizer managed to lower Unilead’s clicks cost by 15% in just a few days and helped Unilead to increase their profits by 5%


-15%

Lower Clicks cost after using optimob

40 hrs

Saved each month

+5%

Increase in Net Profit


How does it work?
optimob is a SaaS designed for Ad & Affiliate Networks to maximize efficiency in their Performance Marketing Management through automation tools and optimization algorithms. It is an easy-to-use solution that integrates in just a few minutes to your tracking system.


Clicks Optimizer
Prevent clicks to dead links from Affiliates & Sub-Affiliates (Sources) without conversions and minimize money loss. We make sure your traffic stays profitable at all time

Simple API integration
Our solution makes you an API leader and allows you to fully integrate your network in just a few steps

Incentivized traffic detector
No more incentivized traffic to non-incentivized campaigns. The optimization tool identifies high CR in real-time and blocks the incentivized traffic

On-time Notifications
Our notification tool will make sure every partner receives notifications for every change in status, payout, optimization or high CR

Ad Exchanger
Leverage your Network through real-time campaign validations, simple integration to any Ad Demand & automated processes that guarantee active campaigns with the highest payouts

Fraud Buster
Prevent fraudulent traffic from reaching your Advertisers. Automated optimizations that block Fraud traffic from Affiliates & Sub-Affiliates (Sources) will make sure your traffic is always fraud-free!

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